Three Dynamic Jewellery Trends Up The Variety Game at the India Couture Week 2020, Virtual Edit


While fashion films replaced the runways, outstanding couture jewellery soirees marked the India Couture Week 2020.

Unlike season-oriented fashion weeks, where often jewellery collections tend to get sidelined, the India Couture Week is loaded with India’s rich jewellery arsenal. Cut to the 2020 edition, Fashion Design Council of India (FDCI’s) earnest attempt to keep the tradition of fashion weeks alive, the country’s first-ever virtual fashion week commenced. And so did an air of jewellery renaissance. We picked three of our favourites and to get up, close and personnel with.

Archana Aggarwal Fine JewelleryXJJ Valaya: A Royal Mash-up Of Styles & Stones

Interestingly, JJ Valaya continued with his ornate and royal stance. With resplendent colours and heavy embellishments on full display, jewellery designer Archana Aggarwal too proved her skill in heritage classics with a regal flair. Necklaces, earrings, bracelets and rings along with fancy hair and hand accessories enhanced the novelty factor. While there was a maximalist approach with big sizes and large gemstones, yet the designs detailed very intricate and royal patterns without looking jarringly conventional.

Ambrus Jewels X Rahul Mishra: Victorian Haute Jewellery

As always, Rahul Mishra sealed his place as an artisan with his Lotus Pond collection. Hand in glove was his jewellery partner Ambrus Jewels, who took a detour from traditional trappings with sophisticated jewellery pieces. Rubies, emeralds, sapphires, pearls and the works found themselves individually expressing their freedom with diamonds instead of getting all mixed up. The mid-sized designs where replete with collars, chokers, long neckpieces, bracelets, earrings and rings that demonstrated a present-day Victorian vibe.

Krishna JewellersXAnju Modi: A Tropical Soiree

Krishna Jewellers who collaborated with Anju Modi reinvented wedding statement jewellery. Considering that most wedding ceremonies are getting toned down, the jewellery stuck to a very wearable sensibility just like the outfits giving layering a total miss. However, the pieces celebrated Indian’s eternal love for multihued jewellery but with a very contemporary appeal. Worthy of donning independently, each piece while being traditional at its core, displayed a rainbow of colours.

In spite of the COVID-19 situation, The Couture Week in its virtual form put a commendable display of craft and ingenuity. They don’t say, ‘fashion never fades’ just like that!

Archana Aggarwal Fine Jewellery For JJ Valaya:

Ambrus Jewels For Rahul Mishra:

Krishna Jewellers For Anju Modi:


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