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Life isn’t perfect but your jewelry can be.

Make purchases on Akshaya Tritiya like a Pro

The online jewellery world is sparkling with Akshaya Tritiya offers. There are discounts, there are cashbacks and then, there are price protection schemes too. Amidst such bedazzling offers, where some of them even seem...

Must Know Facts About Gold Hallmarking

That brilliant design or that sparkling stone may sweep you off your feet, but you should be mindful about the purity of the metal and know that it deserves the price you are paying....
Diamond Grading

4cs of Diamonds – Diamond grading parameters they don’t talk about!

The 4Cs of diamonds are the most important of all the diamond grading parameters. While this means that they’re all you need to know, it also means that they aren’t the only ones. Diamond...

Akshaya Tritiya 2020: Limited period offers, worth their weight in gold

Already having missed out on Hindu calendar new year sales during the spring harvest time due to abrupt lockdown, jewellers across the country are pulling out all the stops to make gold shopping, on...
hallmarked jewellery

Can you sell your non-hallmarked jewellery once hallmarking becomes mandatory in 2021 ?

You probably know by now that the government has announced a mandate in favour of hallmarked jewellery, to safeguard buyers from unscrupulous practices in the jewellery market. Once this rule becomes mandatory from January...

From ethical wages to wasted metal: Five things which determine the making charge on...

When was the last time you shopped for jewellery? Whether it was a chic white gold charm bracelet or a Mother’s Day gift for your mum with an element of filigree gold design, your...

Tips to Protect Yourself From a Gold Price Fluctuation

How many times have you gone to a jewellery store looking for one thing (a gold bangle perhaps) only to have found yourself enamoured with something else entirely (that breath-taking necklace set)? Do you...

Fine Jewellery Trends That Would Rise & Shine in 2020

We bring you top six fine jewellery trends that would rule the roost in 2020. Hop in to analyse what would sail your boat… Temperatures are soaring and it is time to bid adieu to...

Here’s how you check the authenticity of the BIS hallmark logo on your jewellery

The government of India has announced that the hallmarking of gold jewellery is mandatory, but it is still to be implemented by many small retailers. Even though the government is trying its best to...
Akshaya Tritiya offers

Akshaya Tritiya: How to bring home prosperity amid lockdown?

This year’s Akshaya Tritiya will be remembered for years. Amidst lockdown and following social distancing, making gold purchases on this auspicious day seems unfathomable. But thanks to jewellers’ innovative measures, now it’s possible and...
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